Learn about how and why we collect, use and protect your personal data, and how to exercise your personal data rights.
The Practical Publishing Group consists of:
Practical Publishing International Ltd which publishes craft magazines including Simply Cards & Papercraft, Papercraft Essentials, Creative Stamping, Die-Cutting Essentials, Crochet Now, Knit Now, Quilt Now, Sew Now and Love Sewing, and manufactures craft products
CraftStash Ltd which operates the website craftstash.co.uk
Magnesium Media Ltd which publishes craft books and magazines
Practical Pattern Designs Ltd which manufactures sewing patterns under the Simple Sew brand
When you engage with one of the above companies it is the Data Controller.
In this document, the terms 'we' and 'us' mean the Group and its brands.
We take seriously our responsibilities around the collection, protection and use of your personal data. This policy sets out what data we collect, why we collect it, and your rights and choices regarding this data.
We keep this policy under regular review and we will place any updates on this web page. This policy was last updated on 3rd May 2018.
There are a number of different legal bases under which a company may collect and process personal data. These include:
Contractual obligation: where we need to process personal data in our to uphold our part of an agreement. An example of this would be where you an order a product for home delivery, and we collect your name and address details and share them with the courier company who deliver the product.
Legal compliance: where we need to process personal data in order to meet our legal obligations. An example of this would be where we pass on details of fraud against the Group to the police.
Legitimate interest: where we need to process personal data to support our own legitimate interests in a manner which is consistent with your reasonable expectations and does not adversely affect your own interests or rights. An example of this would be where use data about your previous purchases to recommend other products you may be interested in.
Consent: where you have specifically consented for us to process your personal data for an agreed purpose. An example of this would be where you choose to sign up to one of our email newsletters.
In the sections that follow, we will explain what personal data we collect, and our reasons and legal bases for doing so.
When you purchase a product or subscription from us, or set up an account on one of our websites, you may provide us with:
When you browse our websites, we may collect:
When you subscribe to our email newsletters, we may collect:
Other information you may provide us with:
You can choose not to share your personal data with us, or refuse to allow certain types of processing. This may however mean we are unable to provide some of our services to you where those services are reliant on the processing of personal data.
We take seriously our responsibility to safeguard your personal data. Measures taken to protect it include the use of SSL-secured websites, firewalls, data encryption, and restricting systems access to those employees who require it to carry out their duties.
In the case of individual purchases, we do not store credit card details. In the case of recurring subscription payments, credit card details are encrypted and stored securely.
We’ll only keep your personal data for as long as it is needed for the purpose for which it was collected. Once it is no longer required for that purpose, we'll ensure it is deleted.
In order to provide the highest quality service to our customers, we work with carefully selected service providers who carry out certain functions on our behalf. These include payment processing companies, delivery companies, email service providers and other information technology companies. We share selected information with these service providers in order to enable them to deliver the services on our behalf. We only share such data as is necessary to provide the services, and the service providers treat your personal information with the same degree of care and trust as we do.
Other than this, we will not share your information with companies outside the Group without your express consent.
Some personal data we collect from you may be transferred to, stored at, or processed at a destination outside the European Economic Area ("EEA"), or processed by companies outside the EEA who work for us or for one of our service providers. Where this is the case, we will put in place appropriate protection to make sure your personal data remains fully protected and is treated in line with this Policy.
The rights available to you in relation to your personal data include:
Should you wish to exercise these rights, you can email firstname.lastname@example.org or write to Privacy Department, Practical Publishing Group, St Christopher House, 217 Wellington Road South, Stockport, SK2 6NG, UK. For your protection, we will ask you to verify your identity before actioning any requests in relation to your personal data rights.
You can opt out of email communications by clicking the Unsubscribe link at the bottom of all emails. This is applied on a brand-by-brand basis, so that for instance you can opt out of emails from one of our brands whilst still receiving emails from another.
Should you have a complaint about our personal data policy or about our handling of your personal data, in the first instance please contact us directly and we will endeavour to resolve it. Should we be unable to resolve the complaint to your satisfaction, you have the right to lodge your complaint with the relevant data protection regulator. If you live in the UK, this is the Information Commissioner's Office - please visit https://ico.org.uk/ for more information.
If you've got questions about how we handle personal data which we haven't answered here, please email email@example.com or write to Privacy Department, Practical Publishing Group, St Christopher House, 217 Wellington Road South, Stockport, SK2 6NG, UK.